New in your categories

What's on it#

• Arrived in the last 30 days: products that reached the shelf in your categories, most widely ranged first. Each shows its brand, pack size, the day it arrived, how many stores range it and its price. A brand selling in the category for the first time is marked New brand. A new code for a product already on the shelf isn't an arrival, and the count at the top leaves it out: it's listed apart under Re-listed, not launched, with what it replaced, such as "It replaced BBQ Trays (1451661), last priced on Sat 10 Oct." (see Launch tracker).
• The store brand this week: the store brand's price and promo moves in your categories over the last 7 days.

Your categories come from your own products: we watch the categories your products are in at Coles. You don't set them.

Open it from Products (New in your categories) or from the end of Home.

What it can't tell you#

• It covers Coles only. Other chains' category data isn't detailed enough to say reliably what's new.
• A product counts as arrived once it's ranged in at least one store. One listed but not yet in any store isn't shown.